How to Run ChatGPT Ads Effectively, and What the $1,200 Burn Post Got Wrong
A ~1% CTR is one reported comparison, not a verdict. What the widely cited $1,200 ChatGPT Ads experiment measured—and how to instrument a test properly.

Hi Violet research and field notes filed under “ChatGPT Ads.”
A ~1% CTR is one reported comparison, not a verdict. What the widely cited $1,200 ChatGPT Ads experiment measured—and how to instrument a test properly.
A reported conversion, an observed site action, and a verified customer are different facts. Nine public ChatGPT Ads case records show why that distinction matters.
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